Since I am currently approaching midterm week of the first semester of senior year, plans for after graduation are becoming more and more pressing. These days I am doing anything possible to explore my job options for after graduation and land interviews.
Although social media may seem like just a fun way to pass time and connect with friends, it can truly have some great benefits and can be used to your advantage in your job search. However, you must be careful with what you post on these sites.
Websites such as Twitter, LinkedIn, and Facebook, enable you to get your name out there to potential employees and are effective networking tools. Advantages of these social media sites include the following:
- Allows you to follow potential employers, tweet back to them, or mention them in your tweets.
- Allows you to follow websites that post job opportunities and job search tips
- Allows you to connect with past employers and build a profile of your professional experience
- Building your LinkedIn network is a great way to market yourself to potential employers
- Allows you to connect with people you may have previously worked with, and find people you may know that can help you in your job search.
- Includes a job search section to find job listings
- Allows you to invite new connections
- Allows you to list your current and former employers on your profile, so that potential employers can see your previous work experience
- Allows you to adjust your privacy settings so you can decide who can see what on your page
- Allows you to look at the Facebook pages of potential employers or companies
Things to avoid on Social Media
- Posting or allowing inappropriate pictures to be on your page (For example, pictures of you partying or in your swimsuit on a recent vacation)
- Writing racist or discriminatory remarks
- Insulting a former employer
- Allowing friends to post inappropriate posts on your wall
- Tweeting or re-tweeting inappropriate tweets
- Posting or writing anything that you would be embarrassed by or wouldn’t want a potential employer to see (Many people say if you wouldn’t want your grandma to see something, you should not post it on social media at all)
Utilizing social media sites in the correct way is an advantage that we should not take for granted at a time when networking is more crucial to employment than ever.